WBG
Initialising operators
London · Operating since 2024 Vol. 01 / Edition MMXXVI
A Modern Growth Consultancy

Growth,
operated differently.

Sales, talent, media and strategy, fused into a single execution layer for ambitious operators and the businesses willing to scale with them.

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01 · The Premise

A consultancy built by students, designed for scale.

Wentworth Black Group was built on a single observation: the most ambitious operators of the next decade are already in motion, and the businesses they touch grow faster.

We pair high-performance students and operators with companies that need real commercial execution across outbound, talent, media and brand. No theatre. No timesheets dressed as deliverables. Live work, live outcomes.

The model rewards both sides: businesses get sharper execution at startup velocity; operators build a portfolio of real commercial wins before most of their peers have written a CV.

120+
Operators in network
14
Active mandates
£4.2M
Pipeline generated
6
Verticals served
02 · The Divisions

Five disciplines. One execution layer.

Each division operates independently and integrates on demand. Engage one, scale into all five.

/01
Pipeline
Outbound Growth
Cold-to-closed pipelines built and operated by trained brokers. Sequencing, copy, dial, deliver.
/02
People
Talent Solutions
Operator-grade hiring for early-stage and scaling teams. Founders, GTM, commercial, content.
/03
Story
Media & Journalism
Editorial, journalism and short-form built in-house. We write the story while we move the pipeline.
/04
Reach
Brand Expansion
Positioning, narrative architecture and distribution that turns a company into a category.
/05
Leverage
Strategic Partnerships
Introductions, JV structures and capital adjacency for companies ready to compound their next phase.
02 / 01 · Outbound Growth

Pipeline is a practice, not a project.

Most outbound engagements buy you a list, a sequence and a hopeful spreadsheet. Ours buy you an operating desk. We build the ICP, write the copy, dial the phones and report the pipeline.

We don't buy lists. We build them. We don't outsource the call. We staff it from Covent Garden. We don't hide behind dashboards. We share the recording, the reply, the closed-won.

Mandates run 90 days minimum. Most clients renew at the end of the first quarter and stay for the year.

£4.2M
Pipeline generated YTD
12%
Median reply rate
14d
Time to first demo
9
Active mandates
/01
Day 1
List intelligence
Hand-built target lists in your ICP. Multi-source enrichment, deliverability checks, role and intent layering.
/02
Always-on
Copy & sequencing
Multi-channel sequences written by our copy team and tested live. Email, LinkedIn, phone, hand-written.
/03
Daily
The broker floor
Brokers operate the dial. Live calling from Covent Garden, recorded for QA, transcribed into your CRM.
/04
Weekly
Pipeline reporting
Written pipeline review weekly. Working session monthly. Strategic review on ICP and message-market fit quarterly.
Next: Talent Solutions
02 / 02 · Talent Solutions

Search, run as a working relationship.

Most retained search firms operate from cold. They start with a brief and finish with a longlist they hope you'll like.

We start with a roster. Operators we've trained, worked alongside or placed before. We know how they perform under pressure because we've seen them perform under pressure.

Most mandates close inside 28 days. First shortlist inside seven. Ninety-day placement guarantee on every hire.

120+
Operators on roster
7d
Median time to shortlist
28d
Median time to close
90d
Placement guarantee
/01
Day 1
Mandate scoping
Working session with the founder. Scorecard, success metrics, first-90-day outcomes and the dealbreakers, agreed in writing.
/02
Day 3
Roster matching
First pass against our internal roster. Operators we've worked with, vetted live, or trained through the academy. Most placements close here.
/03
Day 7+
Targeted outreach
Where the roster doesn't have the match, we headhunt actively. Direct, personalised outreach against a hand-built target list. No InMail spam.
/04
Optional
Trial placements
Paid two-week trial placements before permanent offers. Both sides confirm the fit on live work, not interviews.
Next: Media & Journalism
02 / 03 · Media & Journalism

Story as commercial infrastructure.

Most agencies treat content as a deliverable. We treat editorial as infrastructure. The Journal is a commitment device. Writing what we learn forces us to learn it properly.

We commission long-form features, founder profiles, market notes and category-defining argument pieces. Researched, fact-checked, written by humans, edited like real journalism.

On-camera, off-camera, owned and earned. The piece is the deliverable. The distribution is the deliverable. The conversation it starts is the deliverable.

18
Pieces / quarter
3wk
Brief to first piece
12+
Trade outlets in network
100%
Human-written editorial
/01
Per piece
Editorial writing
Long-form features, commercial essays, founder profiles and category-defining argument pieces. Researched, edited, signed off.
/02
Weekly
On-camera media
Short-form video for LinkedIn, Instagram and TikTok. Long-form interviews recorded in-studio. Built for distribution.
/03
Outcome-aligned
Press placement
Direct relationships with trade press, podcasts and editorial. We pitch, brief and shape coverage. No press release theatre.
/04
Build + handover
Owned publication
Help clients launch their own editorial channel. We design the masthead, structure the calendar, train the team and write the launch issues.
Next: Brand Expansion
02 / 04 · Brand Expansion

Brand work, measured in pipeline.

Most brand engagements end with a deck. Ours end with a category position the company can defend and the sales team can sell from.

We start with a written diagnostic. We work through positioning, narrative architecture, and where needed, visual identity. We finish with coordinated distribution: editorial, press, sales enablement and outbound sequencing.

Standard engagements run 90 days. The repositioning compounds for years. Every outcome is measured against pipeline impact.

90d
Standard engagement
3x
Typical pipeline uplift
100%
Outcomes tied to pipeline
12mo
Post-engagement retention
/01
Weeks 1-3
Positioning diagnostic
Structured audit of current position, competitive set, customer language and category gravity. Written diagnostic, agreed positioning territory, category map.
/02
Weeks 4-6
Narrative system
The single sentence, the supporting frame, the proof set, the objection handlers. A coherent story the founder, sales and marketing can run from.
/03
Weeks 6-10
Identity refresh
Where required, visual identity, typography, design system, key collateral. Built to carry the new positioning, not to win design awards.
/04
Weeks 10-12
Distribution launch
Coordinated launch across editorial, press, owned channels, sales enablement and outbound sequencing. Pipeline impact tracked.
Next: Strategic Partnerships
02 / 05 · Strategic Partnerships

Leverage, operationalised.

Strategic Partnerships is the smallest, most selective desk at WBG. We take a limited number of mandates per quarter, all retained, all referred. Mass introductions destroy the asset we're being paid to operate.

We map your goals against ~280 active relationships across founders, investors and operators. We brief both sides before any introduction. We follow up. We measure conversion.

We don't raise capital. We sit close to people who do. Introductions to operator-investors, syndicates and family offices when the round genuinely fits their thesis.

280+
Active network nodes
5
Sector clusters
6
Mandates / quarter max
100%
By referral
/01
Day 1-14
Network mapping
Working session and follow-up audit to map your goals against our active relationships. Shortlist of named, warm targets we can introduce inside 30 days.
/02
Ongoing
Warm introductions
Curated, framed, time-boxed introductions. We brief both sides, we set the agenda, we follow up. No mass-mailed double opt-ins.
/03
Engagement-by-engagement
JV structuring
When two parties want to build something together, we structure the venture: scope, governance, revenue share, exit. Legal documentation by partner counsel.
/04
Selective
Capital adjacency
We don't raise capital. We sit close to people who do. Introductions when the round genuinely fits their thesis.
03 · The Journal

Editorial, insight, dispatches.

Read all entries →
Editorial06 May 2026

The talent thesis: why operators under 25 are the most undervalued asset class of the decade.

Long read · 12 min
Market04 May 2026

Outbound is dead. Long live outbound.

Field note
Interview02 May

A founder's first hundred hires.

5 min
Win30 Apr

£1.4M pipeline in nine weeks.

Case study
Op-ed28 Apr

The death of the retainer model.

4 min
04 · The Programme

Where the next generation of operators is made.

A live commercial programme run from our Covent Garden HQ. Universities place their most ambitious students with us; students operate on real client mandates from week one. One programme, two audiences, measurable outcomes for both.

Partner with WBG to give your students live, paid commercial experience inside an operating consultancy. We handle the placement, the supervision, the safeguarding and the reporting. You get evidenced graduate outcomes for your TEF, Graduate Outcomes Survey and league table submissions.

Most experiential learning is simulated. Ours is not. Your students operate inside a live consultancy serving real clients, with real revenue at stake.

/I
Listed Pathway
Approved employer
WBG appears on your approved placements list. Students apply directly. Termly digest. No partnership fee.
/II
Co-branded Cohort
Named cohort partner
Reserved cohort places drawn primarily from your institution. Co-branded case studies. On-campus sessions.
/III
Strategic Partner
Curriculum & MoU
Formal MoU. Curriculum-credit pathway. Faculty advisory seat. Annual partnership review with senior careers leadership.
£5M
Public liability insured
GDPR
UK aligned data handling
DBS
Checked supervisors
RLW
Real Living Wage paid

Partnership enquiries by email only. Write to partnerships@wentworthblackgroup.com with your institution and the type of pathway you're exploring.

04 / 02 · For Students & Graduates

Live client work. Earned, not simulated.

Operate on real client mandates from your first week. Outbound, marketing, media, journalism or business development. Stipend plus commission, depending on track. A commercial track record that doesn't need translating in interviews.

Applications by email only. Send a short note and a Loom to apply@wentworthblackgroup.com.

Brokers
OutboundCommission +Covent Garden
Apply →
Marketing Managers
StrategyPaid + perfCovent Garden
Apply →
Media Personalities
On-cameraEditorialCovent Garden
Apply →
Journalists
Long-formMarketsCovent Garden
Apply →

Built for ambitious companies
and ambitious people.

Two doors. One ecosystem. Both opened by email.

hello@wentworthblackgroup.com apply@wentworthblackgroup.com